Since the homepage is the first part of your website that people see, you should make sure that every page links to it, and that it links to every topic page. Position links to the topic pages near the top so people can find information quickly. Most internet users will skim the Home Page to see if the website contains the type of information that they want.

Since appealing to every internet user is impossible, the homepage should appeal to the intended audience. You should use appropriate colors, visuals, and language to keep the internet user interested in your website. You should select a title for your homepage that is appropriate to the material that it presents.